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An Instagram website builder built for the bio link

Built for exactly where it opens: a phone, in Instagram's own browser, on a mobile signal.

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Almost everyone who sees your page will see it on a phone, inside Instagram's own browser, on a mobile signal. So that is the case IG Websites is designed around, and every wider screen is a bonus on top.

The result is a page that opens fast, reads clearly in daylight and works the first time. You get all of that from picking a template.

Built for the phone, first

  • Text inputs are 16px. Below that iOS zooms the page when a visitor taps a field, and does not zoom back out.
  • Nothing is sized against the viewport in a way that moves. Card heights use the stable viewport unit, so the snap points do not shift as the browser chrome hides.
  • Buttons are 52px tall. The documented minimum is 44. This is the only thing on the card worth tapping, so it gets the room.
  • One photograph loads eagerly. The first card's background is prioritised and every other one waits, so the page is readable before the rest arrive.
  • The forms work without JavaScript. In-app browsers are unpredictable and a sign-up form that needs a script is a sign-up form that sometimes does nothing.

A real website, so Google can find it

Your page is server-rendered HTML with its own title, description and canonical URL. On the Pro plan you write the title and description yourself. That matters if you want the page found by anything other than the link in your bio.

Start from a template

Every one is free on every plan.

Sorbet template SorbetWarm and friendly Bloom template BloomBright and playful Midnight template MidnightDark and confident Linen template LinenQuiet and editorial Matcha template MatchaCalm and green Electric template ElectricLoud on purpose Terracotta template TerracottaEarthy and handmade Lagoon template LagoonFresh and open

See all twelve

Questions

Will it work inside the Instagram browser?

Yes. That is the case it is built for, including the parts of it that are awkward: no cookies for attribution, no reliance on JavaScript for forms, and no layout that depends on viewport height behaving consistently.

Can I add my Instagram feed to the page?

Not today. You can link to your profile from a links card, and add a gallery of your own photographs.

Start your site today

Free to start, and you can preview the whole thing before you publish.

Build your site free